Pricing
Simple, transparent pricing
Every plan includes both SERP analytics and LLM monitoring. Choose how much volume you need.
Monthly
Annual Save 17%
ChatGPT
Google SERPs
AI Mode
AI Overviews
Gemini
Perplexity
Choose Your Plan
SERP + LLM monitoring in every plan
Every plan includes both SERP keyword tracking and LLM monitoring. Spend your daily volume on keywords, prompts, or any mix - 1 prompt counts as 10 keywords.
Starter
For teams getting started
SERP and LLM tracking with flexible allocation. Keywords, prompts, or any combination.
$79/mo
billed annually ($948/yr)
1,000 keywords, 100 prompts, or any blend
1 prompt = 10 keywords
- ChatGPT, Gemini, Perplexity, AI Mode, AI Overviews, Google SERPs
- Unlimited users and domains
- Daily tracking frequency
- API access
- GSC, GA4, Google Drive, Slack integrations
- Custom dashboards (unlimited)
- CSV / Excel exports
- Email support
Popular
Pro
For growing teams
Higher volume with Data Studio (formerly Looker Studio) templates, scheduled reports, and priority support.
$208/mo
billed annually ($2,496/yr)
2,500 keywords, 250 prompts, or any blend
1 prompt = 10 keywords
- ChatGPT, Gemini, Perplexity, AI Mode, AI Overviews, Google SERPs
- Unlimited users and domains
- Daily tracking, API access
- GSC, GA4, Google Drive, Slack integrations
- Data Studio (formerly Looker Studio) templates
- Scheduled email reports
- CSV / Excel exports
- Priority support (Email + Slack)
Enterprise
For teams with custom needs
Full platform with SSO, dedicated strategist, and managed services. BigQuery and log analytics available as add-ons.
Custom
Custom prompt + keyword volume
- Everything in Pro
- Search Intelligence (BigQuery add-on)
- Analytics AX (log analytics add-on)
- SSO (Google, Microsoft, Okta, OneLogin)
- Dedicated strategist
- 24hr SLA support
- Dedicated subdomain
- Managed services available
Compare Plans
Detailed Feature Comparison
See exactly what's included in each plan.
Move the slider to see how your daily budget splits between SERP keywords and LLM prompts.
50% SERPs
50% LLMs
Feature
Starter$79/mo
Pro$208/mo
EnterpriseCustom
Tracking Volume
SERP Keywords (daily) 1 unique keyword = 1 keyword tracked per location, per device, per search engine.
500
1,250
Custom
LLM Prompts (daily) 1 unique prompt is tracked across ChatGPT, Gemini, Perplexity, AI Mode, AI Overviews, and Copilot simultaneously.
50
125
Custom
Flexible Allocation (SERP / LLM / Hybrid)
✓
✓
✓
Tracking Frequency
Daily
Daily
Daily
AI Search Engine Coverage
ChatGPT
✓
✓
✓
Gemini
✓
✓
✓
Perplexity
✓
✓
✓
Google AI Mode
✓
✓
✓
Google AI Overviews
✓
✓
✓
Chat RewindReplay AI-generated answers from any date to track how responses change over time. View Chat Rewind
✓
✓
✓
Citation AnalyticsTrack which URLs get cited by AI search engines and measure citation frequency. View Citation Analytics
✓
✓
✓
Brand & Mention TrackingMonitor when and how your brand is mentioned across AI platforms. View Brand Mention Tracking
✓
✓
✓
Prompt ResearchDiscover the prompts that trigger mentions of your brand or competitors. View Prompt Research
✓
✓
✓
SERP Analytics
Google SERPs
✓
✓
✓
Visual Rank TrackingMeasure where your listing actually appears on screen in pixels, not just position number. View Visual Rank Tracking
✓
✓
✓
Pixel Depth TrackingSee exactly how far down the page your listing renders, accounting for ads and SERP features. View Pixel Depth Tracking
✓
✓
✓
SERP Feature Explorer (65+)Track 65+ SERP feature types and see which ones you own or could target. View SERP Feature Explorer
✓
✓
✓
Local Rank TrackingTrack rankings at the city, state, and postal code level across 200+ markets. View Local Rank Tracking
✓
✓
✓
Mobile Rank TrackingCompare desktop and mobile rankings side by side with device-specific data. View Mobile Rank Tracking
✓
✓
✓
Competitor DiscoveryFind competitors you didn't know about based on keyword overlap and SERP presence. View Competitor Discovery
✓
✓
✓
Share of Voice (SoV)Measure your total SERP visibility relative to competitors across all tracked keywords. View Share of Voice
✓
✓
✓
Dashboards & Reporting
Unlimited Custom Dashboards
✓
✓
✓
Alerts
✓
✓
✓
Data Studio (formerly Looker Studio) Templates
—
✓
✓
Scheduled Email Reports
—
✓
✓
Integrations
Google Search Console
✓
✓
✓
Google Analytics 4
✓
✓
✓
Google Drive
✓
✓
✓
Slack
✓
✓
✓
API & Data
API Access
✓
✓
✓
CSV / Excel Exports
✓
✓
✓
Search Intelligence (BigQuery)
—
—
Add-on available
Analytics AX (Log Analytics)
—
—
Add-on available
Organization & Access
User Seats
Unlimited
Unlimited
Unlimited
Domains Tracked
Unlimited
Unlimited
Unlimited
SSO (Google, Microsoft, Okta, OneLogin)
—
—
✓
Dedicated Subdomain
—
—
✓
Support
Support Channel
Email
Email + Slack
24hr SLA
Dedicated Strategist
—
—
✓
Managed Services
Advanced Keyword Research
—
—
Add-on available
Taxonomy / Grouping / Clustering
—
—
Add-on available
Custom BI / Dashboard Development
—
—
Add-on available
Custom Data Engineering
—
—
Add-on available
Add-On Products
Extend Your Platform
Enterprise-grade capabilities to extend your platform.
Search Intelligence
BigQuery Data Warehouse
Our fully-managed BigQuery data warehouse and pipeline. Get all your search intelligence data in a format your BI team can query directly. Works with any plan.
Add-On Pricing
Available as an add-on to any plan.
+20% of your plan
- Direct BigQuery access
- Automated data pipeline
- Custom schema support
- Data Studio (formerly Looker Studio) ready
Analytics AX
Log Analytics
Enterprise log analytics with bot reconciliation and anonymization built in. Analyze terabytes of log data to understand AI crawler behavior. Available as an add-on to Enterprise plans.
Volume-Based Storage Pricing
Pay only for the storage you use, with tiered pricing for cost optimization.
Hot Storage
$0.40
per GB
Most recent 30 days
Warm Storage
$0.012
per GB
Up to 11 months
Cold Storage
$0.025
per GB
Archive data
FAQ
Common Questions
Every plan gives you a daily volume budget you can split between SERP keywords and LLM prompts at a fixed rate: 1 prompt = 10 keywords. On the Starter plan, that means 1,000 keywords, 100 prompts, or any mix (for example 500 keywords + 50 prompts, or 200 keywords + 80 prompts). Start with what matters most and adjust as your needs evolve.
All plans include tracking across ChatGPT, Gemini, Perplexity, Google AI Mode, and Google AI Overviews. We also track traditional Google SERPs with 65+ SERP feature detection. New engines are added as they emerge - no extra charge.
Both plans include the same core features - all LLM platforms, SERP tracking, unlimited users, API access, and integrations. Pro gives you 2.5x the tracking volume (up to 2,500 keywords or 250 prompts daily, vs. 1,000 keywords or 100 prompts on Starter, with the same 1:10 exchange rate), plus Data Studio (formerly Looker Studio) templates, scheduled email reports, and priority support via Email + Slack.
Enterprise includes custom tracking volume, SSO via Google, Microsoft, Okta, or OneLogin, a dedicated strategist, 24hr SLA support, and a dedicated subdomain. Search Intelligence (BigQuery) and Analytics AX (log analytics) are available as add-ons. Managed services like keyword research, taxonomy, custom BI, and data engineering are also available.
Yes, our Enterprise tier includes support for Coupa, Ariba, and other procurement platforms, as well as custom invoicing for enterprise customers.
Ready to get started?
Talk to our team about which plan is right for you, or get a personalized demo.